Born and raised in Virginia, I’m currently a freelance senior copywriter + ACD working in New York City.

I believe that creativity is problem-solving and that answers can come from the most unexpected places. Also that a long walk outdoors can cure most anything.

Besides writing and hiking, my interests include exploring different cultures, making things by hand, trivia, leading a hygge lifestyle, and leaving this world a better place than I found it. 

 

 

EXPERIENCE
360º integrated campaigns, digital activations, pitch work, brand messaging + tone of voice, social content and campaigns, customer loyalty, rebranding, experiential events, brand journalism, TV + radio scripting, case studies, manifestos, retail, web and mobile UX writing, prototypes, poetry, creative direction + management

Freelance
Sept. 2016 - present
Agencies: KBS, Wunderman, Big Spaceship, The Partners, MeringCarson
Brands: HomeGoods, Coca-Cola, Sprite, Google Play, Cedar Point, Legoland, Ad Council, new business (home appliance brands)

360i/dentsu
Sept. 2012 - Aug. 2016
Canon, Clinique, Coca-Cola Freestyle, Downy, Kraft, Lean Cuisine, Miracle-Gro, New Orleans Tourism, Rent.com, Scotts Lawn Care, Toyota, Uniqlo

People Ideas & Culture
May 2010 - May 2012
AOL, ask.com, Bit 9, CODA, match.com, Mohegan Sun, Mohegan Sun at Pocono Downs, Now What Research, PI&C, Rolling Orange, Ruby Tuesday, Samsung, ty, VeeV

 

EDUCATION

VCU Brandcenter
MS, Mass Communications in Copywriting, 2010

University of Mary Washington
BA, English, 2008

 

RECOGNITION
Cannes Shortlist
Academy of American Poets Prize
American Advertising Awards Best in Show & Gold
ARF Grand Ogilvy Award
Adrian Awards Platinum

Creativity, NYT, WSJ, Adweek, Boston Herald, Ad Age, MediaPost, The New Orleans Advocate, Refinery29, Well + Good, CNET, PSFK, Voice of America, Mumbrella, The Times-Picayune

 

COURSES + WORKSHOPS
Brand Journalism, 360iU
Presentation Skills, 360iU
Advocacy Writing, Columbia School of Social Work
Social Entrepreneurship, Be Social Change
Fabric Marbling, Textile Arts Center
Wheel Throwing, 92Y